Calvin Klein is making a call out to male models everywhere so that they can drop trow and show their tighty whities a la Marky Mark circa 1992.
According to NBC New York’s blog, The Thread, this is how it’s gonna go down:
Here’s how the competition, called “9 Countries, 9 Men, 1 Winner,” will work: One man will be chosen to be the epitome of Calvin Klein billboard manhood from each of the participating countries, England, France, Germany, Greece, Italy, Netherlands, Russia, Spain and Sweden. Then a panel of judges — among them current billboard model Jamie Dornan and Calvin Klein execs — will pick the ultimate winner.
Yup, this is a “pan European” contest. Therefore excluding the fine chiseled oily variety bohunks of America.
I ain’t hating. I am just reportin’. Okay, maybe there’s a little hatin’ here – but how can I not? CK is an American-based label…are they tryin’ to say something about American guys? I mean, I think I can rock that Steel underwear like no other.
Okay, not really.