It’s about damn time something like this happened.

manup

Man Up is a pop up store started by the Durable Goods Concern to make all the folks in San Francisco aware that there are some menswear designers that can make it hot.

The three-day event will include designers such as Taylor Stitch, AB Fits, Pierrepont, Union Made GoodsPaul’s Hat Works, Xetum watches and a whole onslaught of others.

Plus they made a really cool video for the ordeal:

MAN UP from B-Rilla on Vimeo.

To sweeten the deal even more, they are having a contest where you can win a pair of Dope & Drakkar x AB Fits 1198 raw selvage jeans.

Hmmm. Drakkar? As in Drakkar Noir? Now that’s throwback.

Nonetheless, you can enter here if ya want to win.

The pop up store will set up shop at 1035 Market St. Drop in on Friday from 3 to 9 pm, Saturday 11 am-7 pm, Sunday 11 am-6 pm. For more deets visit www.sfmanup.com. You can follow them on Twitter too!

[via 7x7 Glamwatch and SFIndieFashion.com]

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